Thursdays, January 15 – March 12, 2015 (9 weeks)
WWU Campus Computer Lab
This is a non-credit program
This course is designed to give working professionals a broad understanding of social media and a concrete, knowledge of the various platforms that will help them reach their goals.
Throughout this hands-on, experiential course, students will build and implement, week by week, their own social media plans and strategies and get feedback on them in class. We’ll look at real-world examples of how businesses and individuals use social platforms to build meaningful and authentic communication with customers, extend their brands and build recognition.