Comments and Questions from Listening Session with Bruce
What is meant by “Best university of our type”? We need to figure out who the competition is for our field.
In response to the question I posed at a career fair of employers: “Why did you come to WWU for the career fair?”, they tended to respond: grads are multi taskers who juggle work and school successfully (unlike those w silver spoon); have good GURs; well rounded. (ie: employers not there just to check off another school attended but because they like WWU grads).
While we promote diversity, we don’t do enough to recruit internationally. There is a rich field of potential students in India, for example. Other universities recruit them heavily.
Has there been much mention of expanding into distance learning? I have avoided working on doing so because I don’t hear much discussion of it at WWU.
The current college aged generation is very comfortable with electronic media. We should stay up to speed.
How do you actively pursue distance learning without diluting the brand?
Have found that students become more engaged in discussion online in virtual segment of courses than in class.
As professors become more scarce, it is important to define the special value the faculty add to a class. We make good use of masters level people to provide support for classes in ways that would not be a good use of PhD time.
The chat room format is actually more time consuming – but students really do like it.
Our department we have a very positive culture, which is a competitive advantage. It is important to hold on to that as we face budget problems.
WWU has collected really fine researchers because of where we are on the west coast.
The department consists of an administrative services manager and ten tenured/tenure track faculty, complemented by several persons with masters degrees who hold positions of Instructor or Teaching Associate. Our specialties fall in three major areas: Management Information Systems ("MIS," 5 faculty), Manufacturing and Supply Chain Management ("MSCM," 3), and Quantitative Methods (a.k.a. "Statistics," 2).
Of the 10 TN/TT faculty, 5 are Professors; 4 are Associate Professors; and the 1 Assistant Professor is a candidate for tenure and promotion this year. Two have received recognition as CBE Distinguished Teaching Fellows, and two others as CBE Distinguished Research Fellows (four of the nine fellowships have been awarded to this department J ).
We offer three degrees: B.A. in Business Administration/MIS Concentration (49 students); B.A. in Business Administration/Operations Management Concentration (43 students); and B.S. in MSCM (29 students).
Our students participate in two clubs, one in the MSCM area and the other in MIS. Both have won awards for excellence.
We have two advisory boards that have been instrumental in the development of our programs: one for Manufacturing and Operations Management that was formed in 1989 and continues to be very active, and one for Management Information Systems that was very helpful when we applied for a high-demand grant, but has been less active in recent years.
The department applied for and received two grants from the state for high-demand enrollments (MIS and MSCM); we also participated in the successful application for and proceeds of a third grant, awarded to Computer Science, for Internet Studies.
The TN/TT faculty come from four different US states and three other countries; our undergraduate degrees are from 10 different universities; our doctoral degrees from 9 different universities. Our Instructors and Teaching Associates have a similar diversity of undergraduate and graduate degrees.