Our identity is established and reinforced through the words and images we use, from websites to slideshows to posters and documents. First understand who we are, then become familiar with the standards and best practices laid out in the university’s Style Guide, and finally download branded graphics and templates for use in your materials. The Office of Communications and Marketing is here to assist with any questions you have about this process – call us at 360-650-3350 if we can be of help.
Interested in how we developed our identity? Please read about our Identity Development Process.
Who We Are
Guides and Standards
Be familiar with the Style Guides and Standards before beginning the creation of a web or print product.
- Style Guide - Detailed, Updated
- FERPA Image and Video Guidelines
- Video Guidelines
- Website Templates
- Website Standards
- Social Media Guide
- Tribal Lands Statement
- Color Usage (also see Style Guide, Colors)
- Writer's Guide
- Use of WWU Sculpture Images
- Digital Media Use Tips
- Communication Options
- Brand Guide - Original, Conceptual